Digital Signage Solutions – The Revolutionary Out-Of-Home Advertising Platform

Most of the advertising platforms that we have today can be found inside our home; televisions, Internet, radio, newspapers, magazine, etc. However, there is a platform that can help you increase brand awareness by targeting people who are outside their homes. This platform is called digital signage solution, which will be discussed by this article. Today, I will be showing you the things that a business owner can get from digital signage solutions, and how it can increase the performance of a business when it comes to advertising.

Digital signage solutions are often made up of LCD panel displays and media players. They will help you display high-quality images and videos, which are proven to be more effective than static banners. The performance of digital display solution is comparable to the advertisements being shown on televisions, which provides more information and is more informative. The only difference between television advertisements and digital signage solutions is that digital solutions won’t limit your presentation to 30 seconds or 1 minute.

Instead of paying for thousands of dollars for television advertisements, it would be better to spend less than $300 to have your digital signage solution installed. This will help you save a lot of money and at the same time, target more audience to further increase brand awareness. All you have to do is to configure your digital solution, and have it to display the information that will help you increase your sales and outrank your competitors. There are a lot of things that can be done with the help of digital solutions, which is why it is considered as one of the best advertising platforms today.

Finding the best for your business is not that hard as well. All you have to do is to find a company that will help you install and manage your digital solution. These companies will also help you find the one that is perfect for your business without sacrificing the advertising budget that you have allocated for your business.

Digital signage solutions are said to be the most cost-effective advertising platforms today, which is why it is preferred by most business owners. Now that you know more about digital solutions, the next thing that you need to do is to find a company that will help you find the one that is perfect for you. Use the Internet to learn more about different companies that will install your digital signage solution.

Digital Signage Solutions – Things to Consider Before You Start Using a Digital Signage Solution

As a startup company, you need to start building brand awareness by introducing the products and services that you are offering, and other information about your business. This is where everything starts, and it will determine the result that you will get from your company. Digital signage solutions are said to be the best way to promote companies, because it offers a lot of benefits that conventional static banners can’t provide. This article was written with the intention of helping you learn the things that you need to consider before you get digital signage solutions for your company.

The first and most important thing that you need to do is to allocate a particular amount that you will be spending for advertising your company. You also need to set the scale of the advertising campaign that you will be doing, because this will help you determine the digital signage solutions that your business needs. Digital solutions are more expensive compared to conventional static banners, so you need to know the amount that your company can afford.

Once you have the scale of advertising that your company needs, and the budget that you can afford, the next thing that you need to do is to find a reputable digital signage solutions installer. Installing and maintaining digital solutions can be a daunting task for most people, and you need to find professionals who will do it for you. They will also give you some tips and advice that you can use to further enhance the performance of the digital solutions that you are using for your business.

The location also plays a great role in the effectiveness of the digital solutions that you will be using. Regardless of how technically advanced a digital signage solution is, it won’t be as effective as it should be if people can’t see it properly. You need to find places where you can mount monitors, so it can be seen by everyone who are within the area.

The most important factor that should be considered when using digital signage solutions is the content. Always remember that you are using digital solutions because it allows you to show more content and to better interact with your audience. The content of your digital solutions should provide useful content that people may find interesting and informative. Regardless of how much you spent for advertising, and where you installed your digital signage solutions, it won’t be effective without the right content.

Why OpenTaps Is Best for Small Business

OpenTaps is an all in all business solution for business organizations. It is an open source tool that is used as a combined source of ERP and CRM solutions for business houses. OpenTaps is free and enables multiple features and functionalities that a business house may require such as warehouse, inbuilt business intelligence solutions, e-commerce, point-of-sales, general ledger, customer management, accounting, mobility integration, and online store. This low cost ERP and CRM solution is integrated with several additional plugins like Google calendar, Microsoft Outlook, and mobile phone. Integrated with Apache OFBiz Foundation, this tool is flexible to use and customize.

There are four basic components in OpenTaps software that works hand in hand to operate all business processes. They are teamwork processes, unified database, operating process, and enterprise teams. These components work in a cyclic manner in order to connect the business processes with customers.

Features of OpenTaps:

The features of OpenTaps software are mentioned below:

  • It is a software that functions as a complete business solution including CRM and ERM systems in an organization.
  • It includes marketing, sales, accounting solutions along with managing all customer services.
  • Supports online and offline stores, and their catalogs, products, and categories.
  • It looks after cross-sells and up-sells of production within an organization.
  • Offers support to product management in various ways such as downloadable products, configurable products, physical products, variant products, and digital products.
  • It sets separate prices for groups and individuals.

Opentaps is one of the favorite ERP and CRM solutions for most of the small and mid-size companies. From the above discussion, it is evident that it provides a number of solutions besides ERP and CRM solutions. Given below are the reasons why it is opted by small enterprises.

  • It is an open source CRM plus ERP system. The small and mid-size business houses do not need to bear additional costs for integrating separate ERP or CRM solution for their business. Moreover, registration and downloading fees are also saved.
  • It is a very low price ERP CRM tool. This one solution facilitates small businesses to use all its features with also no fees. This helps them to fix their budget for business more efficiently.
  • It runs on an automated system. This feature helps business houses to save time and costs, and resources of the enterprise.
  • Runs and supports a dynamic system, since it is a real-time software. The solution can be accessed from anywhere and anytime on the web within the organization.
  • Offers proper security within an organization. It has a strong security plugin.
  • It is supported by an expert and skilled group and developers.

Business VoIP – Is a Hosted Solution the Way to Go?

You have many choices to look at when looking at VoIP. Hosted or on site is just one of them. There are good things to say about both. To me it all breaks down to the practical applications. For instance do you have multiple locations. Or do you have any workers that work remotely. Would you like those option somewhere in the future. Are you utilizing MPLS technology. The fact is that now is the time to ask these questions. Not merely do I like the Idea of hosted or on site. My suggestion is to really look hard at what you want your network to look like and then make the choice based on the direction you want to go.

That being said there are many good reasons to go with hosted solutions. The fact is that as long as you have hosted solution that offers redundant servers, a robust backbone, and an SLA that offers 5 9’s reliability. You can’t go wrong with a hosted solution. Most come with a total package. You eliminate soft costs involved with managing your own system. Best yet, if new features or phones come up you can easily access the new technology with out having to make huge capital investments in software and license costs.

Also, Voice T1’s/PRI’s can handle 23 calls, so 4 T1’s x’s 23 is 92 calls at once, whereas with Hosted at 40K per voice call you only need 3 T1’s to support 105 calls at once. (40K x’s 105 calls is 4.2MB on a bonded 4.5MB data circuit).

Another really big advantage of Hosted is that no VPN or VPN appliance is needed for remote offices or home-workers, the SIP stations are very Plug & Play. With Cisco, Shoretel, Avaya etc, a VPN is required to the home, and then, once set up, that station is not too mobile, versus a Plug & SIP station can be taken anywhere in the world and will boot up and work great without VPN. This is huge. In fact, many firms that are embedded with large investments into Cisco, Avaya etc, are beginning to bring a SIP trunk into the PBX and then let the Hosted Provider handle the handshake between the PBX and the Home Workers – it’s more affordable, easier to set up and manage, more mobile, and the quality is more consistent. This is due to the fact that a $2M carrier grade hosted switch does a better job than a $200K PBX as it contains higher grade carrier components such as an SBC (session border controller- a little $200K component) to make things easier – eliminates the need for VPN, gets around firewalls and more. A SIP trunk into a PBX connected to Broadcore, and, for example, 50 home workers on DSL/Cable, would create seamless extension dialing between the Broadcore phones (for example Polycom stations), and the PBX stations – the hosted provider is connected to both, and creates a 4 -digit dialing plan from home phones to PBX phones. Very cool.

All that being said it is really up to you to decide what is important to your Enterprise. Then seek out the best solution that fits your expectations for the next 5 to 10 years.

For help finding that best solution … use the no cost service available at Business VoIP Solution.